Digital campaigning in 2020
Like everything in 2020, campaigning looks different this year.
Instead of in-person gatherings and door-knocking, campaigns are using a combination of text and phone banking, organic social media engagement, paid digital advertising and search advertising to take their field efforts online.
Through an array of digital services, RTBiQ can ensure that your campaign dollars are being spent efficiently across tactics and reaching the right voters through refined voter file targeting and optimization.
Here's how we can help:
Text and Phone Banking - RTBiQ can help you set up and run an expanded text and phone banking operation to replace traditional in-person contact. As Election Day approaches, RTBiQ can make sure that the voter file is continually refreshed to exclude voters that have already sent in their ballots.
Social Media Management - RTBiQ can help you post captivating organic content on social media that encourages supporters to engage and share. Also, our SMRT team can respond to comments from supporters and answer their questions showing voters that your campaign is active and accessible.
Digital Advertising - RTBiQ can help you target your voter file across digital media channels. Paid media is an excellent way to reach voters that might not be exposed to organic social content from your campaign. Additionally, reporting allows us to see which tactics are effective and continually optimize your digital advertising efforts.
Search Advertising - We can get your website, name and messages in front of people & voters when they search keywords related to your candidacy. Let us help ensure that voters see your campaign’s narrative, and not your opponent’s.
Schedule a consultation with RTBiQ Political today and we can help you digitize your campaign efforts and get you across the finish line.